Selfie Video/Webinar Combo – It Converts

Chad Willis Marketing 0 Comments

  I see a new “consulting business” or “real estate investing” product being marketed on Facebook almost every week, and they’re all sold in the same way. Some guy takes a video of himself in his mansion or his Lambo, claims he was broke and in debt X years ago, and is so happy to “finally be free” now due …

Bidding – Yes, People Are Competing Against You

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Competition in online marketing can be brutal. You’re rarely going to be the only affiliate that wants to buy traffic on a specific ad spot or search term.  Due to this high demand, advertising networks like Google AdWords and FaceBook utilize a bidding system to determine who will receive the most traffic. Bidding metrics vary in complexity from one traffic source to …

How I Got My Start in Internet Marketing

Chad Willis Marketing, Uncategorized 1 Comment

Something like September, 2011.  Spending Sunday night over at a family friend’s house, we decided to pop in a movie.  The Social Network came up on OnDemand, and it piqued everyone’s interest.  In short, this film literally had my jaw on the floor, speechless and completely enamored with how a website could generate such an ungodly amount of money. Some …

Take ACTION

Chad Willis Marketing, Uncategorized 0 Comments

What if I told you you’ve been lied to your whole life? Your friends, parents, teachers and coworkers may have told you that “knowledge is power”. This is false.  A fallacy. Knowledge is not power. Applied knowledge is power. I love that you’re reading my blog right now.  I spend hours writing these posts and sharing what I know about …

The Power of Discounts in Marketing

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Humans do many stupid things. As affiliate marketers, we can exploit these dumb behaviors and convert them to cash in our pockets. In this post, I’m going to talk about people’s powerful desire to save a quick buck and how affiliates can utilize this to improve their campaigns. People will cringe at the thought of giving away money for nothing. …

Pre-sell Pages: What, Why, and How

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Most people won’t buy something if it’s simply thrown in front of them, they need to be “warmed up” to the product and persuaded to purchase it. If you go to a Porsche dealership, the salesman isn’t going to point you to a 911 and leave, he’s going to try to sell you on the car by telling you why …

“Quality” Traffic?

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Quick note:  traffic = people/visitors/users that are sent to a website Throughout the online marketing industry, especially in affiliate marketing, advertisers and affiliates alike put a massive emphasis on sending quality traffic to their products.  So, what makes some traffic “good” and other traffic “bad”? There are a myriad of factors that go into determining the quality of traffic, but …

Affiliate Networks Explained

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We’ve established that affiliate marketing is where someone sells a product or service for someone else in exchange for a commission. An affiliate network is essentially a business that has a tracking system that houses thousands of offers from a variety of advertisers, and provides affiliates access to their platform so they can promote their offers.  Think of a network …